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At Creare we recently looked at the various factors Google uses to rank websites, and how we think they will have changed in 5 years time. In this post, we reveal the results.

The post What Will The Ranking Factors In Google’s Algorithm Look Like In 5 Years’ Time? appeared first on SEO Blog / SEO Video Blog – Search Engine Optimisation (Optimization).

RIP Keyword Tool

August 30th, 2013 | Posted by admin in Google | Keyword Planner | Keyword Tool | PPC | SEO - (Comments Off)

Goodbye Keyword Tool, hello Keyword Planner! Hopefully with a few tweaks it will prove to be as good as the Keyword Tool.

The post RIP Keyword Tool appeared first on SEO Blog / SEO Video Blog – Search Engine Optimisation (Optimization).

How to improve your quality score within your AdWords account by improving your click through rate on your account. Using sitelinks, call extensions and also using USP’s.

The post How to improve your quality score by increasing your click through rate appeared first on SEO Blog / SEO Video Blog – Search Engine Optimisation (Optimization).

Google is at it again!

August 9th, 2013 | Posted by admin in adwords | Google | PPC - (Comments Off)

Google is at it again! Beta testing new features for AdWords – a new “I Am Looking For” drop down navigation bar on PPC adverts has been spotted!

The post Google is at it again! appeared first on SEO Blog / SEO Video Blog – Search Engine Optimisation (Optimization).

New features in Google AdWords

August 6th, 2013 | Posted by admin in adwords | Display Planner | Google | Google AdWords | PPC | Remarketing - (Comments Off)

Google have introduced new features in Google AdWords, such as Comparing Data Over time, Display Planner and Remarketing Lists for Search Ads.

Good news for PLA’s!!!!

July 19th, 2013 | Posted by admin in adwords | Google | PLA'S | PPC - (Comments Off)

With the recent findings from RKG this week about PLAs, it can only mean good news for PPC! 15 PLAs displaying on the search network rather than just the usual 5! Although we are guessing that it is just a tester for Google, we are very excited about what lies ahead.

AdWords New Top Movers Reporting

June 28th, 2013 | Posted by admin in adwords | Google | PPC | Top Movers - (Comments Off)

Michaela in our PPC department discusses the new top movers feature in the AdWords interface.

AdWords Beta Image Extensions

June 14th, 2013 | Posted by admin in adwords | Google | Image Extensions | PLA'S | PPC | Product Listing Ads - (Comments Off)

Google announced last week the introduction of beta image extensions in adwords campaigns, to entice users to click on our ads. 1 in 6 searches nowadays on Google provide visual content, so what better time to introduce image extensions! Michaela, in our PPC department discusses the introduction of the extensions and what it means for future PPC campaigns.

PPC Team Goes To Google

May 23rd, 2013 | Posted by admin in adwords | Enhanced campaigns | Google | Google London HQ | PPC - (Comments Off)

Michaela from the PPC team describes her visit to Google’s new London HQ last month and shares some of the main points Google mentioned regarding Adwords going forward.

Google Now: The Evolution of Search

May 22nd, 2013 | Posted by admin in Google | Google Now | IOS | SEO | Siri - (Comments Off)

Now Google Now is available now on iOS, Rob explores the ‘evolution of search’ in a round about way! Now.